Mike McAvoy, President and CEO of The Onion Discusses How the Site has Cashed in on Content Marketing.

Mike McAvoy of the Onion

Mike McAvoy, CEO of the Onion, talks about how the satirical news site has cashed in on content marketing advertising, stating that advertising powers profitability … as well as the content of Donald Trump.  Watch Here.

Top 11 Google Ranking SEO Hacks

33250_searchengineoptimization411347_1280What should we be looking more into, and what should we leave by the wasteside with regards to SEO technique? Read these 11 key SEO revelations, gathered from analyzing 1 million Google search results, to find out why we should stop spending so much time on Schema, and begin to push out content with images, the importance of fast site connections, and the value of ‘backlinks’. Read More.

Is Snapchat On The Verge Of Its Facebook Moment?

33342_unnamedSnapchat, the mobile video, photo and chat app beloved by Irish Millennials, is having what some are calling its “Facebook moment” by attracting broad attention from mainstream audiences and media as its worldwide user base tops 100 million. With Snapchat reportedly building an API that will provide the software “hooks” that will allow at least some ad-tech companies to automate the targeting and delivery of ads to the right Snapchat users, the question is how fast will Snapchat have their “Facebook moment”, and also will they will able to monopolize it in the same way that Facebook has done? Read More.

Email Marketing Is The Most Popular Tool For ECommerce

33355_at748365_1920Email marketing has been a dependable channel for many companies. And according to June 2015 research, it continues to be a top tactic used by business-to-business (B2B) companies to promote e-commerce activities. The emarketer website has looked at 50 digital and e-commerce professionals from US-based B2B companies with at least $500 million in annual revenue. It found that more than 9 in 10 respondents said that email marketing was the tool that they most often used to promote e-commerce activities. Read More.

7 Reasons Why Customers Are Abandoning Your Mobile Shopping Cart

33368_shoppingcart1026516_1920Ventureburn explores the 7 reasons as to why customers are abandoning their mobile shopping cart. Long checkout processes, poor designs, bad loading speed, and limited payment methods are just some of the main reasons as to why customers are abandoning their shopping carts before the final checkout stage. The list also includes solutions as to how you can minimize these abandonments. Read More.

How Social Media Marketing is Set to Change in 2016

<img class=" wp-image-1335 alignleft" src="https://sing.ie/wp-content/uploads/2016/02/33405_tree200795_1920.jpg" alt="33405_tree200795_1920" width="170" height="120" srcset="https://sing generic nolvadex.ie/wp-content/uploads/2016/02/33405_tree200795_1920.jpg 320w, https://sing.ie/wp-content/uploads/2016/02/33405_tree200795_1920-300×212.jpg 300w” sizes=”(max-width: 170px) 100vw, 170px” />Susan Tucker of Business to Community outlines the changes in social media marketing that are to come in 2016. Offering a number of insights, such as staying ahead in terms of social media engagement with newcomers like Pinterest, Instagram, and Tumblr over the traditional “Big 3 Networks” (Facebook, Twitter, and LinkedIn). Tucker, also discusses specialized content, and social commerce. Read More.