Convert Browsers to Buyers

Browser to Buyer

 

98% of site visitors on average are anonymous to website owners. They visit your site but leave without a forwarding address, leave without a trace. Converting more browsers to buyers is the single most effective way to fire up your profit. Are you doing everything in your power to win back the majority of customers who head for the exit every day?

Identify the Exits

 

People leave for a whole variety of reasons and on different pages of your website. The question you need the answer to is why? Some will not find what they are looking for, some will not like what they find, others will leave because they has something more important competing for their time or simply it may be a case of a decision which requires the say so of someone else. Can you identify why and where people are leaving you? If yes, you are well placed to entice them back.

Identify where people leave your site and why
Personalised Shopping

Personalised Shopping

 

Personalising the shopping experience is a great way of endearing yourself to would be shoppers. They appreciate that you see them as an individual. As a result the shopping experience becomes more relevant, more engaging and more profitable. They will visit more often, buy more and are more likely to advocate on your behalf. Are you personalising the shopping experience on your website? If not, you are seriously missing a trick.

Relevant Recommendations

 

As much as we are all individual people, we like expert recommendations which treat us as individuals but may draw on patterns of behaviour common to certain to certain groups. 30% of Amazon’s sales are based on product recommendations ie. people who bought this, also bought that. Can your ecommerce software make relevant recommendations?

Expert Recommendations
Re-engagement Strategy

Re-Engagement Strategy

 

When people do leave, are you in a position to re-engage with them when they might have more time? Very often a follow up email complete with basket details sent at a more convenient time can make all the difference. Have you a re-engagement strategy? Is it automated? There is an important science to how soon you should follow up and what language to use to encourage a purchase.

Browser to Buyer

98% of site visitors on average are anonymous to website owners. They visit your site but leave without a forwarding address, leave without a trace. Converting more browsers to buyers is the single most effective way to fire up your profit. Are you doing everything in your power to win back the majority of customers who head for the exit every day?

Identify the Exits

People leave for a whole variety of reasons and on different pages of your website. The question you need the answer to is why? Some will not find what they are looking for, some will not like what they find, others will leave because they has something more important competing for their time or simply it may be a case of a decision which requires the say so of someone else. Can you identify why and where people are leaving you? If yes, you are well placed to entice them back.

Personalised Shopping

Personalising the shopping experience is a great way of endearing yourself to would be shoppers. They appreciate that you see them as an individual. As a result the shopping experience becomes more relevant, more engaging and more profitable. They will visit more often, buy more and are more likely to advocate on your behalf. Are you personalising the shopping experience on your website? If not, you are seriously missing a trick.

Relevant Recommendations

As much as we are all individual people, we like expert recommendations which treat us as individuals but may draw on patterns of behaviour common to certain to certain groups. 30% of Amazon’s sales are based on product recommendations ie. people who bought this, also bought that. Can your ecommerce software make relevant recommendations?

Re-Engagement Strategy

When people do leave, are you in a position to re-engage with them when they might have more time? Very often a follow up email complete with basket details sent at a more convenient time can make all the difference. Have you a re-engagement strategy? Is it automated? There is an important science to how soon you should follow up and what language to use to encourage a purchase.

Contact Us

Email: info@sing.ie

Address: 39 Clarendon Street, Dublin 2, Ireland

Business Hours: 9:00 – 17:30 Monday to Friday

Contact Us

Email: info@sing.ie

Address: 39 Clarendon Street, Dublin 2, Ireland

Business Hours: 9:00 – 17:30 Monday to Friday