What is Local SEO, and how can you start making it work for your business? This week’s Sing! Academy explores the fundamentals of getting your company or brand to rank highly in your geographical area.
Are your PPC landing pages failing to convert, despite getting great traffic? Khalid Saleh explains why your landing page copy might be to blame – and how to fix it.
Whether you are new to Adwords, or if it is a regular part of your business, most can agree this powerful tool isn’t without its quirks. Todd Saunders lists the top five hiccups that marketers experience with Adwords
When posting to different social media websites, it is important to know what format works best for which platform. David Cohen shares the latest and up-to-date rundown on the biggest social sharing sites online today, and what features to consider when marketing your original content..
Is your Facebook advertising not returning the numbers you hoped for? Blaise Lucey runs down the most common hangups when it comes to promoting your business through the Facebook advertising platform, and how to get your campaign back on track.
In the coming months, Google Shopping will be making its debut in Ireland. Make sure your business is ahead of the curve! Tim Allen of Moz discusses the key features and benefits of this Google Application, and how it can change the way shopping is done online.